Hoodie Design Software Enables Clothing Brands to Navigate into New Digital Spaces
In recent times, the fashion industry has shown tremendous efforts to transform and adapt fashion in the digital era digitally. Many leading companies are looking forward to using non-fungible tokens (NFTs) and the blockchain technology that attracts people from various parts of the world together on one platform. These recent developments in the apparel sector indicate that brands and retailers are ready to embrace new changes and offer some unexpected customer behavior. The custom design hoodies offer similar solutions to apparel brands and retailers and enable them to thrive in the digital spaces with their customization and digital features. The custom-made tool helps fashion companies re-evaluate their strategies and accommodate the latest trends in the market.
Hoodie Design Software Aids Fashion Companies to Thrive in the Online Marketplace
There was a time when fashion editorials and features were only published in print, but as more digital portals are evolving, anybody with access to the internet can share their opinions, musings to the world through social media. Likewise, the age-old tradition of manufacturing clothes followed a tedious process of fitting, sourcing fabrics, cutting, pattern making, and hand sewing. These golden days of tailored, custom garments with each lovingly made to be cherished and kept for ages. However, the inception of fast fashion has changed the way we consume fashion. Despite fast fashion coming at a costly price leading to excessive waste, high carbon footprint, and unethical practices, they were a huge selling point for many leading brands. Additionally, in recent years, more customers are becoming more aware of damages done by fast fashion, people are gradually moving towards sustainable lifestyles. These changes in consumer shopping behavior compelled brands and retailers to go back to the basics, and consequently, it also opened new opportunities for fashion and technology to come together.
The idea of a digital wardrobe initially faced resistance from buyers and brands alike as they were unaware of its applications. Main functions and relevance. However, as people started to understand the convenience it offered, they were more than happy to embrace it and commenced using it as a part of their daily lives. And as digital technology has progressed, the fashion industry is at the junction where it can head in any direction using the latest advancements in technology. With the onset of the metaverse gaming and NFTs in the fashion industry, it is anticipated that these two could make up to 10 per cent of the luxury goods addressable market by 2030. According to Morgan Stanley, the modern digital solutions would offer €50 billion in revenue and could provide approximately a 25 per cent lift to the industry’s profit pool. However, the challenge for fashion brands and retailers remains that they need to understand their businesses’ scope, where they can fit in the metaverse, and how they can differentiate within games, virtual stores, digital fashion, mixed reality, and NFTs.
Hoodie Design Software Helps Fashion Brands to Stick with their Core Business Plan
Moving to the metaverse could be a costly affair because the agencies that offer consultations to the firms start their price with a whopping $150,000, while a full project implementation can reach $1.7 million. And these prices don’t include revenue share, and it is only for brands with an indefinite monthly retainer. Thus, it makes it clear that if brands are serious about entering into a new phase of the digital arena, it is imperative that they keep a separate budget for a holistic strategy. And when apparel companies decide to collaborate with a more powerful house that offers expertise in what in these new digital phases, brands must always ask them to show when have they got in their bag. It doesn’t necessarily have to be a Bored Ape, but they need to show they own NFTs and understand the mechanics of buying the NFTs or metaverse. Consider the case of the custom hoodie, the customization solution that comes with built-in digital technology allowing buyers and brands to collaborate in real-time to create unique apparel. The software also offers free demo to the interested parties and help them understand how it works; thus, ensuring transparency. Fashion houses will always know what they are getting into and how they will benefit their buyers.
Similarly, in the metaverse domain, many brands are just jumping on the bandwagon to gain a taste of what the new digital solution has to offer. In this process, they lose originality and make the mistake of offering the same services online as they were doing offline. Brands such as Chanel, Versace, and Louis Vuitton understand the difference between offering the same thing in online and physical stores. They want their buyers to gain a fresher experience in a more creative and gaming way. These brands already know what is their imprint in the metaverse and what their role will be in the metaverse globally. It’s all about creating a new vocabulary for brands in this world. If other fashion brands want to explore and understand their scope in the metaverse world, they must first explore their strengths and weakness with platforms including The Sandbox, Decentraland, and Roblox. Therefore, in December, AI Dente began developing its estate in The Sandbox to create spaces where brands and their employees could explore more about the platform. Likewise, Gucci has revealed that it will collaborate with virtual creator Superplastic on a drop that consists of the non-fungible token (NFT) designs and exclusive ceramic creations. The collection line will be called Supergucci. The release will comprise a three-part series, with the first instalment including ten limited-edition NFTs and handcrafted Italian ceramics, all designed cooperatively. The NFTs draw inspiration from Gucci’s signature patterns, logos and symbols, each reinterpreted through Superplastic creators’, Janky and Guggimon, animated artistic style.
Closing comments-
To summarize, the entire fashion industry is excited to dive into the rabbit hole, that is, new digital spaces, such as NFTs and metaverse. However, mere entering the new venture won’t be of much help; apparel brands and retailers should first explore their digital strategy and explore how they use digital tools to curate experiences and connect their physical and digital worlds. The custom design hoodies by iDesigniBuy offer a digital platform to eCommerce clothing houses to unfold their business strategy and incorporate recent changes in the fashion industry.
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